Wherever Panini goes, WAG follows. From the Superbowl NFL Expo to NBA All-Star Weekend to The National Sports Collector Convention, WAG has been there to help Panini spread consumer awareness and engage an ever-growing customer pool.

Arriving in town before the show opens, WAG fully builds out the Panini booth onsite, complete with exclusive memorabilia (think size 23 shoes or $1000 jerseys), accommodating whatever space the convention has provided.

WAG staffs the Panini booth for the duration of the event, making sure staff is prepared to educate memorabilia & trading card fans of all ages, and handing out upwards of 5,000 give-aways daily.